Defined scope. Monthly rhythm. The work stays done.
After an overhaul, a store is clean. Six months later there are 18 apps again — not because anyone made a bad decision, but because there was no checkpoint. The performance retainer is the checkpoint.
Let's talk about a retainer →FROM $1,000/MONTH — Rate scoped after the baseline audit. Confirmed before work begins.
What the retainer covers.
Ongoing work, defined scope. Every engagement month includes the following.
How the engagement runs.
Every retainer begins with a baseline measurement. What happens after is consistent and predictable.
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Month 1
Baseline audit
Script inventory, app map, LCP trace confirmed. Starting measurement locked in before any changes are made.
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Months 2–3
Removal and replacement
Ghost code elimination. Native replacements for the highest-value apps. Performance re-measured after each change.
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Quarterly
Monitoring, maintenance, and AI code review
Findings report. Regression alerts. Priority queue for new interventions. Core Web Vitals tracked every month. AI-generated code audited every quarter.
Ghost scripts from 5 uninstalled apps removed. 194 HTTP requests eliminated. Fully loaded time: 37.3s → 1.5s. GTmetrix verified, April–June 2020. This is what the retainer prevents from recurring.
SideTrak.com — DTC accessories, Shopify Plus
The cleanup holds when there’s a checkpoint.
If your store has been through a cleanup or migration and you want to keep the performance from drifting, this is the conversation to have. The retainer is scoped per store — I won't propose a rate until I know what's actually in the stack.