Case Study SideTrak

Challenge

We made significant improvements to enhance SideTrak's Shopify Store customer experience. We addressed slow loading times, improved analytics accuracy, and streamlined product presentation to showcase their innovative products effectively. They needed a website that matched the quality of their brand and delivered a delightful customer experience.

Solutions and Results

We overhauled their Shopify store entirely to create a faster, more intuitive, higher-converting website that improves the customer experience and empowers the internal team.

Performance Boost: We analyzed their site thoroughly, optimizing everything from image sizes to code structure. The result was a staggering 96% reduction in page load times, reducing page loading speeds from 37s to 1.5s, creating a smoother, more enjoyable browsing experience.

Data-Driven Decisions: We fixed their Google Analytics tracking, providing precise data to guide their decision-making and refine their marketing strategies.

Customizations That Convert: By redesigning product pages with clear tabs and a more compelling "Add to Cart" button, we made it easier for customers to find what they needed and take action.

Enhanced User Experience: We streamlined the entire shopping journey, from navigation to checkout, creating a frictionless experience that encouraged repeat visits.

Empowering the Team: By simplifying collection management and enabling the team to easily update video content, we freed up valuable time and resources, allowing them to focus on core business activities.

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